Privacy

Privacy Policy

Last updated: October 2026

At SmarterDigi, accessible from smarterdigi.com, your privacy is critically important. This Privacy Policy details the types of personal and business information we collect, the lawful purposes for which it is processed, how we protect it, and your rights under applicable privacy legislation, including the Digital Personal Data Protection (DPDP) Act of India.

1

Information We Collect

We collect personal information that you intentionally and voluntarily provide to us when communicating or entering into a service engagement:

  • Contact Information: Name, email address, telephone number, business name, and physical address submitted through consultation forms, contact inquiries, or meeting schedules.
  • Technical Project Details: Server logins, CMS credentials, domain provider access, and marketing permissions provided solely for technical implementation and development.
  • Automated Browsing Metrics: Standard web log information, including your IP address, browser type, device specifications, operating system, pages viewed, time spent on pages, and referring URLs, collected through automated analytics tools.
2

Purpose and Lawful Basis for Processing

We process your personal and business data for the following legitimate business purposes:

  • Service Delivery: To construct, test, deploy, and maintain custom websites, e-commerce stores, and digital marketing campaigns as agreed.
  • Client Inquiries & Consultations: To respond to project requests, evaluate website audits, provide commercial estimates, and schedule discovery sessions.
  • Financial Operations: To generate project invoices, manage accounting records, and process service transactions.
  • Security & Optimization: To safeguard our web properties from security threats, prevent abuse, assess page speed performance, and optimize user experience.
3

Cookies and Tracking Technologies

With your consent, SmarterDigi uses optional cookies, web beacons, and analytical tags to:

  • Remember user preferences and session inputs.
  • Track anonymous visitor volume, referral channels, and user interactions to improve website speed and layout usability.
  • Evaluate advertising conversion paths.

Optional analytics technologies are not loaded unless you accept them. You can reject them or change your choice at any time through “Cookie settings” in the website footer. Essential storage required for core website functionality may still be used.

4

Data Sharing and Third-Party Processors

We do not sell, rent, monetize, or trade your personal information. Data is shared strictly on a confidential need-to-know basis with trusted third-party service providers essential for business operations:

  • Hosting & Cloud Providers: Secure infrastructure hosts supporting our staging environments and operational databases.
  • Analytics Providers: Services such as Google Analytics to monitor aggregated site traffic.
  • Communication Tools: Secure email and messaging gateways used for client correspondence.

All third-party service providers are contractually required to protect the confidentiality and security of shared data.

5

Data Security Measures

We deploy rigorous technical, organizational, and physical safeguards designed to prevent unauthorized access, loss, alteration, or disclosure of your personal data. Development credentials and access keys are stored in encrypted environments and deleted or revoked upon project conclusion.

6

Data Retention

We retain personal and project data only as long as necessary to fulfill the operational purposes for which it was gathered, satisfy client support agreements, maintain lawful accounting and tax records, and resolve potential disputes. When data is no longer required, it is safely purged or anonymized.

7

Your Rights Under the DPDP Act

Under applicable data protection laws, including the Digital Personal Data Protection Act of India, you hold the right to:

  • Confirm whether we are processing your personal data and request access to that data.
  • Request the correction or updating of inaccurate, obsolete, or incomplete personal data.
  • Request the erasure of personal information that is no longer required for its original business purpose or legal obligation.
  • Nominate an authorized representative in the event of incapacity or demise.
  • Withdraw consent previously granted for specific non-contractual data processing.

To exercise any of these rights, contact our Data Grievance Redressal Officer using the details below.

8

Grievance Redressal Mechanism

In compliance with the Digital Personal Data Protection (DPDP) Act, SmarterDigi has established a clear procedure for redressing user grievances regarding data privacy:

  • Designation: Data Grievance Redressal Officer
  • Agency: SmarterDigi
  • Email: info@smarterdigi.com (Subject: "Attention: Grievance Officer - Data Privacy")
  • Response Timeline: We acknowledge all formal grievances within forty-eight (48) hours and resolve verified privacy issues within thirty (30) business days.
9

Changes to This Privacy Policy

We may revise this Privacy Policy periodically to reflect legal amendments, technological advancements, or changes in operational practices. Any modifications will be posted directly to this page with an updated "Last Updated" timestamp. Continued use of our site following updates constitutes acknowledgment of the revised policy.

10

Contact Us

For general inquiries, privacy questions, or feedback regarding our practices, contact:

SmarterDigi Logo

SmarterDigi is a leading website design and digital marketing agency based in Delhi, specializing in Custom Website Development, Responsive Web Design, SEO, and Paid Performance Advertising. We partner with startups, SMEs, and ambitious brands across Delhi-NCR to engineer high-converting digital platforms that build credibility, drive qualified inbound inquiries, and scale revenue.

Socials

Areas We Serve: Subhash Nagar, Rajouri Garden, Tagore Garden, Tilak Nagar, Janakpuri, West Delhi, Noida, Gurugram, and Delhi NCR.Find us on Google Maps

© 2026 SmarterDigi.com. All rights reserved.

TermsPrivacy Policy
WhatsApp